Research

This magazine poses a very formal front. To denotate the picture, it shows a girl, looking very relaxed lying on a table, with her head resting on books. The masthead is a sans-serif font, although, it is quite a formal one. The main attention of the cover is the coverline, "class of 2009", prehaps indicating that this magazine is intended for people leaving the college. The colour theme is a relativley plain one, using mustard yellow and white, which connotes a formal attitude. The straplines are small and look quite unimportant. The picture of the girl does look very relaxed, the background of the picture indicates to us that she is lying in a quite extravagant room, prehaps having a break from studying, also, she is resting her head against soem books, also indicating this. Also this picture may relate to the "class of 2009" coverline, she could be leaving the college, and this picture is showing the rest she is taking now that she has finished college. The straplines are quite dark and dont look very important, showing us that the picture is the main focus of the cover.










The first things that i notice about this cover are the mast head, the largest strapline and the picture. The masthead is a sans-serif font and it is very large, drawing our attention to that immeadiatley. The girl in the picture looks very interested in what she is doing, the main picture obviously relates to the main strapline "Doing science at Beloit". The other straplines look rather insignificant in comparison. The cover suggests to us that this is a very academic college, and that the students are very intellectual. It also suggests to me that the students who read this magazine may care more about thier studies than anything else. The main picture causes us to sterotype, but on the other hand it causes us to challenge sterotype as society normally relates males to science, therefore this picture has a positive feminist effect, this may not have been deliberate. Also this picture may attract more female readers.

The masthead on this magazine follows a sans serif font, this dennotes a less formal type of magazine, which in turn connotes a tpyical college based magazine. The red/orange colour dennotes a sun like image with the blue background to give it that sunny affect, this cannotes an inviting colour as the red/orange portrays a more warm feeling to the magazine to go along with the main picture. The main sell dennotes a young girl playing tennis revealing a large area of her backside, behind the picture you see that the crowd is full of young males who are all eager to see this young girl. this cannotes a tpyical attitude of college boys which is to chase after girls. Notice that the teacher/ umpire has been blocked out by the writing maybe to portray a level of disobedience. The lady in the 'C' of college denotes an low dressed women who is wearing a mortar board. This maybe cannotes a different way of looking at education, a way of showing boys that learning isnt just for the stereotype 'geeky girls' however for the more attractive ones. This magazine also portays a very stereotypical view that all boys are gazing over the girl playing tennis.