The audience for this media product would mainly be for students of the ages 16-19, some that are already at the college and some that are thinking about joining the college. Although these people would be the ones that we are directing our main sell too, we would also assume that some parents, guardians and people who live in the area of the college would want to read the magazine in order to keep up witht he local news and be able to see what the stundents are geting up to.